Personal Information

Adaobi Oti is a Positioning Strategist and Keynote Speaker helping brands move from invisible to irresistible. She’s the founder of Business Fusion; a platform that helps entrepreneurs build iconic brands and Zero to LinkedIn Hero, which celebrates individuals who’ve grown from humble beginnings to bold impact in their fields. Over 500 brands, including Lo’lavita, TilCareer Institute, ABBOTT, and Oxford, have trusted her to position them for clarity, visibility, and growth. She’s been named Entrepreneur of the Year by ForbesBLK, ranked a Top 3 Positioning Strategist by Favikon, and is a recipient of the Iconic British Business Award. Adaobi is known for building unforgettable brands that lead, last, and leave a legacy.